Hereward Television is a project of Hereward Media (Peterborough) Limited - a company limited by guarantee and Registered Charity, set up as a charitable interest initiative, where profits are reinvested in the business so that it can thrive for the benefit of its local communities.
Our ancillary products are the programmes which are created from the grass roots by our beneficiaries. These will form the schedule for our service, which will broadcast initially for one evening a week, gradually building up to a seven-days-a-week service.
Our beneficiaries are primarily those who step forward for our training, where we intend to ensure best practice by ensuring a balance between cost effective production and the quality of our outputs. We will encourage a spirit of working together, via a regular schedule of programmes which are dedicated to giving a voice to everyone - from creative individuals to specialist groups, from hobby-based enthusiasts to clubs and societies. The driver of the programming, unlike the case in commercial Local TV, is not the ratings these shows achieve - a programme will not be cancelled due to lack of viewers, nor commissioned on the expectation that such will bring in a large audience. The core objective is always the training we give.
We will treat each programme format as a separate project, marketing it to potential niche beneficiaries likely to be attracted to our training by its existence. In order to benefit our charity work, we will look to garner sales to other Local TV stations, revenue of which can help fund our charitable activities.
The need for high-tech skills in the UK workforce
Researching the current news agenda leads us to identify that there is a very real gap within the UK workforce when it comes to high-tech skills. This is being addressed in part by companies employing non-EU staff, which has led to two conflicting angles of thought:
'The rules on visas for foreign technology specialists are to be radically overhauled after complaints from industry giants and start-ups that they were struggling to recruit enough staff to match their growth.' The Telegraph, 15 October 2015
'... the Migration Advisory Committee chairman Professor Sir David Metcalf... for those [non-EU citizens] applying to work in the UK... recommended a £1,000 levy per skilled worker for each year they are in the country.' Sunday Express, 20 January 2016
The problem is not insignificant, and demand is urgent, as this quote reveals:
'More than 12 million UK adults lack basic digital knowhow, MPs say. Systemic problems with computer training costs economy £63bn a year in lost income, Commons committee says
'The Commons science and technology committee said systemic problems with digital education and training were costing the economy an estimated Â£63bn a year in lost income. Only urgent action from government, industry, schools and universities could prevent the skills shortage damaging future productivity and competitiveness, it said.
'The committee highlighted what it said was a digital divide, with as many as 12.6 million adults in the UK lacking basic skills and an estimated 5.8 million having never used the internet at all. It found the skills gap was evident at all stages of education and training, from the classroom to the workplace.
'Digital exclusion has no place in 21st century Britain,' the committee said. 'While the government is to be commended for the actions taken so far to tackle aspects of the digital skills crisis, stubborn digital exclusion and systemic problems with digital education and training need to be addressed as a matter of urgency in the government's forthcoming digital strategy.'The Guardian, 13 June 2016
Providing high-tech training in broadcasting and internet services are skills which can be transferred to many career options and serve the needs of employers in our conurbation well.